Videos for your channels
Honest takes, demonstrations and everyday moments made for your brand's channels.
A MARKETER'S EYE. A SHOPPER'S INSTINCT.
I know exactly how marketing works. I still click “Add to cart.”
02 / THE PORTFOLIO
Three ways I turn a curious thought into a video: an honest take, a product in action, and a story worth telling. These are original concepts; finished videos will appear here as they're made.
Swipe to see the three ideas
Concepts are clearly labeled. Brand work and results will appear here with the context behind each project.
03 / THINGS I GET INTO
Some lead to purchases. Some lead to stories. Most end up on camera.
04 / THE PERSON BEHIND THE CART
Dani Sacramento
I test. I compare. I ask questions. Then I tell you what I found.
I've spent over a decade in marketing learning what makes people want something. You'd think I'd be immune. You'd be wrong.
I'm curious, always up for something new, and unusually good at finding things I didn't know I needed.
05 / THE DIFFERENCE
As a consumer, I know the difference between a polished promise and a detail I actually care about.
As a marketer, I know how to turn that detail into a story.
I start with a better question than “what can I say about this product?”
Why would anyone care?
A familiar moment, a question they've had, or a first line they can't scroll past.
The product in use, the detail up close, and a real experience without reciting the feature list.
Learn more, save it, try it, or buy it. The ask should fit the story and what the brand needs.
06 / FOR YOUR BRAND
Anyone can call a product “amazing.” I'd rather show the question it answers, the detail you might miss, or the moment it earns a place in someone's day.
Honest takes, demonstrations and everyday moments made for your brand's channels.
One clear goal, with different hooks and angles to test in paid campaigns.
More than one video to explore the uses, questions and moments around a product.
We'll agree on deliverables, timing, revisions and usage in the proposal. Posting on my channels, paid usage, raw footage and exclusivity are scoped by project.
07 / HOW WE MAKE IT HAPPEN
The product, the audience, the goal, the format and where the video will run.
Research, concept and script built around a moment people recognize.
I film, edit, refine and deliver what we agreed on.
08 / LET'S TALK
Tell me what you're launching and who you want to reach. We can start with a conversation. The brief can come later.
Email me your idea hello@danisacramento.comOr find me on TikTok @consumidoraprofissionalWhat are you making? Who is it for? Tell me what you have in mind, even if it's just a rough idea. We'll find the right format together.